Schools / University of Illinois Urbana-Champaign

ADV 281Advertising Research Methods

Fall 2020 – Summer 2026 (17 terms) · 1,365 students · Source: UIUC DAIR Grade Distribution dashboard

The curve

Share of all students who received each grade, all terms combined.

41.4%

of students got an A

3.02 average GPA

0.1% withdrew

A rate by term

Share of students who got an A in each term the course ran.

By instructor, highest A rate first

ABCDFWOther

Terms taught

Ham, Chang Dae77

80.5%

3.59

Lee, Yujin57

56.1%

3.41

Sar, Sela51

51.0%

3.21

Shabalina, Olga I163

45.4%

3.09

Heo, Seo Jeong55

43.6%

3.12

Paltaratskaya, Veranika202

41.6%

3.01

Lee, Seo Yoon185

39.5%

3.05

Voskoboynikova, Alexandra31

38.7%

2.95

Rahman, Nisa P406

35.2%

2.88

Zhang, Shiyue54

31.5%

2.77

Vargas, Patrick T55

23.6%

2.76

Chick, Cherie29

17.2%

2.67

12 instructors. Select a name's terms to see each term separately.